Thursday, January 17, 2008

Auburn University Launches YouTube Channel

Auburn University today announced the launch of a dedicated Channel on the widely popular video-sharing Web site YouTube, www.youtube.com/AuburnUniversity.

Among the most viewed clips are videos of AU's beloved mascot Aubie and a promotional video featuring AU alumni reading the Auburn Creed.

"Through our relationship with YouTube, we are able to take our video content directly to where the audience is," said Mike Clardy of AU's Office of Communications and Marketing. "The huge benefit for us is that YouTube is an established entity and provides us another method for sharing information about Auburn."

Founded in February 2005, YouTube.com is the leading online video community that allows people to discover, watch and share originally created videos. YouTube allows people to easily upload and share video clips on www.YouTube.com and across the Internet through Web sites, blogs and e-mail.

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